Friday, May 15, 2009

Ecofont

The Ecofont is developed by SPRANQ, based on a hunch of Colin Willems.
With the Ecofont, SPRANQ hopes to increase environmental awareness. Some ideas are:

• End-users: print only when necessary, use a modern, efficient printer and use unbleached paper.
• Graphic designers: use modern colour separation techniques to avoid unnecessary wastage in ink. In paper choice, take the environment into account.
• (Offset) printers: avoid modern laser techniques that make ink indivisible from the paper. Keep an eye on innovations, such as plant-based ink.
• Printer manufacturers: invest in environment-conscious innovation.

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